Lynn Pankey
Lynn Pankey is the Executive Assistant to the Vice President of Marketing/Advertising Realtree
1.800.992.9968 or email: lpankey@realtree.com
Well, let me start by saying I was a late bloomer when it came to getting involved in hunting! I loved to camp, hike and fish, with my Dad, as a little girl. I didn’t get involved with hunting until I was in my early 20’s. My husband decided to introduce me to the world of duck hunting, the first year we were married. My first and ONLY Christmas gift that first year was a shotgun! My husband’s answer to the puzzled look on my face was, “Boy are you in for a real treat!” I thought he was crazy until I was in the blind with the BOYS and shot my first duck. I think I drove them all crazy from that point on! First in the boat and first to get in the blind, every time we go now! They tell me I’m pretty quick for my age.
Then came Realtree and the introduction to TURKEY hunting at the spry age of
48! I have never been the same since! I love to hunt those ugly critters and would camp out the entire season just so I could be in the woods early enough! Bill Jordan and the fellas I work with in Marketing, at Realtree, are responsible for this addiction! They all encouraged me to try it and I just fell in love! I leave the deer, antelope and elk for the guys – too much work for me – I’m too lazy. I love to bird hunt!
I was amazed to read, on the home page of HunterSurvey.com, the other day, that there are currently 1.1 million female hunters in the US. That number almost blew me away! When we attend the Archery Trade Association & SHOT shows each year, I am able to visit with many avid lady hunters in the field. They express, many times, the need for additional product that is explicitly designed for female hunters. Our Licensees and retail partners are beginning to see the value in offering a broader selection of product for women in the field. They are listening to our pro staffers, who initially get to test new products, the outdoor ladies groups, outdoor guides, all that write into our and their websites with ideas and suggestions. We are thrilled to be offering PROIS and SHE SAFARI product in our camouflage patterns. These are new Licensees that carry female specific clothing. Camouflage clothing FINALLY fits! With those growing numbers of ladies in the field comes specific demands! Those demands include clothing that actually fits, is warm, wind- and waterproof, shoes and boots that fit and are warm and
waterproof, guns that are lighter weight and fit arm lengths, smaller bows with shorter draw lengths. Our licensing, manufacturing and retail partners are hearing our cryie! Everyone is making great progress. As a female hunter, I sometimes want to expedite getting product on the shelves. But, with everything I have to remember to be patient. It’s about QUALITY not QUANTITY and our licensing and manufacturing partners are doing an excellent job ensuring that they make the right product offering available to the ladies that hunt. We are just as tough outdoors as our male counterparts and product needs to last through several beatings!

Lynn Pankey on far right, along with the gals of Team Huntress.
WE like Realtree!






